ThaiNamthip team, led by Khun Tanaporn Khositaphai, Senior Vice President – Commercial, received the “2022 Best NPD Innovation Award” at the Big C Supplier Conference held recently. The recognition is a testament to our strength in continuously introducing exciting new products to consumers in Thailand and working in close collaboration with our customer to ensure successful execution in stores.
In 2022, we introduced a wide variety of quality products including Fanta WTF, Coke Creation Starshine, Fanta Grape Pop, Schweppes Citrus Raspberry, Schweppes Pineapple Mojito, Coke Creation Marshmello, and Sprite Lemon Plus. To support the product launches, we worked with Big C to arrange store contests, introductory rates, and engage social media influencers.